The Effect of Chinese-Related Short Videos on Thai Students' Chinese Language Learning Motivation and Self-Efficacy
DOI:
https://doi.org/10.17507/jltr.1606.06Keywords:
Chinese learning, motivation, self-efficacy, Thai students, short videosAbstract
Chinese language learning is undoubtedly vital in Thai education, and most Thai students start learning it through their primary education. However, many Thai students still encounter substantial challenges in their Chinese learning journey, such as loss of interest and lack of self-confidence. Short videos are more conducive to delivering language input to learners during their fragmented time and boosting their language learning interests. This study investigated the impact of Thai high school students' behavior of watching short videos on their motivation and self-efficacy in Chinese language learning. This study employs a quasi-experimental design, where participants are divided into three groups: a control group (n = 76) that does not receive any intervention, an experimental group 1 (n = 32) that engages with short videos directly related to Chinese language learning, and an experimental group 2 (n = 45) that watches other types of Chinese-related short videos. The study revealed that the weekly watching hours of short videos significantly impacted participants' intrinsic motivation and self-efficacy in Chinese language learning, whereas the interaction ratio could only impact intrinsic motivation. Furthermore, short videos specifically focused on Chinese language learning significantly outperform other short videos in enhancing Thai learners' Chinese reception self-efficacy. However, they showed significantly lower effects in boosting intrinsic motivation. Different types of short videos and distinct viewing behaviors influence Chinese learners' motivation and self-efficacy. Educators could strategically choose appropriate short videos according to specific learning objectives to maximize the effectiveness of language learning.
References
Alhamami, M. (2014). Attitudes and Self-Efficacy of Language Students on YouTube. Teach. English Technol., 13(3), 3-17.
Anderson, E. S., Winett, R. A., & Wojcik, J. R. (2007). Self-regulation, self-efficacy, outcome expectations, and social support: social cognitive theory and nutrition behavior. Annals of behavioral medicine, 34, 304-312.
Ardasheva, Y., Tong, S. S., & Tretter, T. R. (2012). Validating the English Language Learner Motivation Scale (ELLMS): Pre-college to measure language learning motivational orientations among young ELLs. Learning and Individual Differences, 22(4), 473-483. https://doi.org/10.1016/j.lindif.2012.03.001
Bandura, A., & Wessels, S. (1997). Self-efficacy. Cambridge University Press Cambridge.
Baothongchan, W. (2024). The Role of TikTok in Enhancing University Students’ Confidence and Self-Esteem. The New English Teacher, 18(2), 29-37.
Chai, X., & Ma, M. (2022). Exploring Relationships Between L2 Chinese Character Writing and Reading Acquisition From Embodied Cognitive Perspectives: Evidence From HSK Big Data. Frontiers in Psychology, Volume 12 - 2021. https://doi.org/10.3389/fpsyg.2021.779190
Chen, M. C., & Lin, H.-J. (2009). Self-efficacy, foreign language anxiety as predictors of academic performance among professional program students in a general English proficiency writing test. Perceptual and Motor Skills, 109(2), 420-430.
Deci, E. L., & Ryan, R. M. (1985). Intrinsic Motivation and Self-Determination in Human Behavior. New York: Plenum Press. http://dx.doi.org/10.1007/978-1-4899-2271-7
Duangmanee, K., & Waluyo, B. (2024). Narrating Chinese Teaching and Learning in Culturally Local Thai Schools. Journal of Education Culture and Society, 15(1), 283-302.
Fan, X. (2022). The development of EFL Learners’ willingness to communicate and self-efficacy: The role of flipped learning approach with the use of social media. Frontiers in Psychology, 13, 1001283. https://doi.org/10.3389/fpsyg.2022.1001283
Gao, S.-Y., Tsai, Y.-Y., Huang, J.-H., Ma, Y.-X., & Wu, T.-l. (2023). TikTok for developing learning motivation and oral proficiency in MICE learners. Journal of Hospitality, Leisure, Sport & Tourism Education, 32, 100415. https://doi.org/10.1016/j.jhlste.2022.100415
Gardner, R. C. (2006). The socio-educational model of second language acquisition: A research paradigm. Eurosla yearbook, 6(1), 237-260.
George, D., & Mallery, P. (2019). IBM SPSS statistics 26 step by step: A simple guide and reference. Routledge.
Graham, S. (2022). Self-efficacy and language learning–what it is and what it isn't. The Language Learning Journal, 50(2), 186-207.
Hair, J. F. (2010). Multivariate data analysis (7th ed.). Prentice Hall.
Hamsia, W. (2022). A study on students’ intrinsic motivation in online learning English using short video of instagram reels as a media. JEELL (Journal of English Education, Linguistics and Literature) English Departement of STKIP PGRI Jombang, 9(1), 65-75.
Hasumi, T., & Chiu, M.-S. (2024). Technology-enhanced language learning in English language education: Performance analysis, core publications, and emerging trends. Cogent Education, 11(1), 2346044. https://doi.org/10.1080/2331186X.2024.2346044
He, Z., & Li, D. (2024). The Short Video Popularity Prediction Using Internet of Things and Deep Learning. IEEE Access.
Hu, B. (2010). The challenges of Chinese: A preliminary study of UK learners' perceptions of difficulty. Language Learning Journal, 38(1), 99-118.
Hu, H., & Du, K. (2022). TikTok in mobile-assisted English language learning: An exploratory study. International Journal of Information and Education Technology, 12(12), 1311-1320.
Kutuk, G., Putwain, D. W., Kaye, L. K., & Garrett, B. (2023). The development and preliminary validation of a new measure of self-efficacy: Questionnaire of self-efficacy in learning a foreign language. ITL-International Journal of Applied Linguistics, 174(2), 230-262.
Lamb, M. (2017). The motivational dimension of language teaching. Language Teaching, 50(3), 301-346.
Lee, Y.-J. (2023). Language learning affordances of Instagram and TikTok. Innovation in Language Learning and Teaching, 17(2), 408-423.
Meirbekov, A., Nyshanova, S., Meiirbekov, A., Kazykhankyzy, L., Burayeva, Z., & Abzhekenova, B. (2024). Digitisation of English language education: Instagram and TikTok online educational blogs and courses vs. traditional academic education. How to increase student motivation? Education and Information Technologies, 29(11), 13635-13662.
Mills, N. (2014). Self-efficacy in second language acquisition. Multiple perspectives on the self in SLA, 1, 6-22.
Nagle, C. (2021). Using Expectancy Value Theory to understand motivation, persistence, and achievement in university‐level foreign language learning. Foreign Language Annals, 54(4), 1238-1256.
Ning, L., & Tananuraksakul, N. (2024). A Study of Thai Undergraduate Students' Chinese Language Learning Anxiety, Achievement, and Their Anxiety Coping Strategies. วารสาร นวัตกรรม การ จัดการ ศึกษา และ การ วิจัย, 6(1), 1-16.
Pan, L., Luo, H., He, X., & Ye, Y. (2025). Bridging foreign language classroom anxiety to Thai students' Chinese language success. Acta Psychologica, 256, 105018. https://doi.org/10.1016/j.actpsy.2025.105018
Pawlak, M. (2012). The dynamic nature of motivation in language learning: A classroom perspective. Studies in Second Language Learning and Teaching, 2(2), 249-278.
Printer, L. (2023). Positive emotions and intrinsic motivation: A self-determination theory perspective on using co-created stories in the language acquisition classroom. Language Teaching Research. https://doi.org/10.1177/13621688231204443
Usher, E. L., & Schunk, D. H. (2017). Social cognitive theoretical perspective of self-regulation. In Handbook of self-regulation of learning and performance (pp. 19-35). Routledge.
Ushioda, E. (2020). Language learning motivation. Oxford University Press.
Xu, W., Zhang, H., Sukjairungwattana, P., & Wang, T. (2022). The roles of motivation, anxiety and learning strategies in online Chinese learning among Thai learners of Chinese as a foreign language. Frontiers in Psychology, 13, 962492. https://doi.org/10.3389/fpsyg.2022.962492
Zhang, Y., Lucas, M., & Pedro, L. (2022). A decade of short vídeos for foreign language teaching and learning: A review. Education Sciences, 12(11), 786. https://doi.org/10.3390/educsci12110786
Zhang, Y., & Wang, H. (2023). Effect of English learning motivation on academic performance among English majors in China: The moderating role of certain personality traits. Psychology Research and Behavior Management, 2187-2199. https://doi.org/10.2147/PRBM.S407486
Zhao, H. (2022). Research on short videos to enhance the influence of international communication of traditional Chinese culture. Springer.
Zhou, S., Chiu, M. M., Dong, Z., & Zhou, W. (2023). Foreign language anxiety and foreign language self-efficacy: A meta-analysis. Current Psychology, 42(35), 31536-31550.